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How much do advertising planners make?

Posted on July 13, 2022 by Mary Andersen

How much do advertising planners make?

$57,063
Advertising Account Planner Salary

Table of Contents

  • How much do advertising planners make?
  • How much money can you make in ad sales?
  • What does a sales planner do in advertising?
  • How do I get into advertising planning?
  • What is an ad planner?
  • Are media planners in demand?
  • How do I get into advertising sales?
  • What training does a media planner need?
  • Is advertising a hard job?
Annual Salary Monthly Pay
Top Earners $89,500 $7,458
75th Percentile $67,000 $5,583
Average $57,063 $4,755
25th Percentile $39,000 $3,250

How much money can you make in ad sales?

The average Advertising Sales Representative salary in the United States is $72,007 as of May 27, 2022, but the salary range typically falls between $59,639 and $84,299.

What does a sales planner do in advertising?

As a sales planner, your job duties may include performing research, identifying sales trends, preparing proposals, and creating and delivering presentations. You partner with a sales or marketing team to ensure the marketing campaign aligns with the department’s sales goals.

What skills does a media planner need?

Requirements and skills

  • Proven experience as a Media Planner; experience in digital media is preferred.
  • Broad knowledge of media channels.
  • Familiarity with campaign evaluation metrics and media buying.
  • Working knowledge of analytics tools (e.g. GfK MRI, MOAT, Nielsen IMS)
  • Excellent communication and teamwork skills.

Is ad sales a good job?

The job outlook for this field is poor. Employment is expected to decline through 2024, according to the U.S. Bureau of Labor Statistics.

How do I get into advertising planning?

There are routes into advertising account planning for both university graduates and school leavers. A degree in any subject is acceptable for entry into the profession, although journalism, psychology, business studies, communications, media studies, marketing or management graduates may be preferred.

What is an ad planner?

Advertising account planners are responsible for planning, defining and implementing the creative brief for new ad campaigns. They provide projects with strategic direction and define the guidelines from which the creative team can work their magic.

Are media planners in demand?

Job Outlook Although the market research field (which includes the media planning profession) is estimated to grow, the competition for jobs is expected to be very high.

What education do you need to be a media planner?

bachelor’s degree
Media Planner education and training requirements Media Planners typically need a bachelor’s degree in a relevant area of study, such as business, market research, communication studies or marketing. Some senior positions require that Media Planners have a master’s degree in media studies.

What does someone in ad sales do?

Advertising sales agents, also called advertising sales representatives, sell advertising space to businesses and individuals. They contact potential clients, make sales presentations, and maintain client accounts.

How do I get into advertising sales?

Although a high school diploma is typically enough education for an entry-level advertising sales position, some employers prefer applicants with a bachelor’s degree. Proven sales success and communication skills are essential. Most training for advertising sales agents takes place on the job.

What training does a media planner need?

Media Planners typically need a bachelor’s degree in a relevant area of study, such as business, market research, communication studies or marketing. Some senior positions require that Media Planners have a master’s degree in media studies.

Is advertising a hard job?

So, you’re considering a career in advertising. Well, it’s an industry that has plenty of perks, although you should not believe everything (or, to be honest, almost anything) you see in movies and on TV. Advertising, like any other commercial industry, requires hard work, dedication, and a thick skin.

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